During its September sales seminar, the entire Préfal team worked on the theme of Confidence and Ambition (CA) to approach the start of the school year with determination. On the program: two working days dedicated to anticipating and preparing a relevant action plan to achieve our commercial ambitions. The intervention of Sam Laidlow, a young talented athlete, allowed the whole team to highlight the importance of good preparation, a healthy lifestyle and a strong morale to provide the means to succeed. In a friendly atmosphere, Sam shared his daily life as a professional triathlete with the whole team. He brought a different take on performance and the cultivation of self-confidence. The values of sport have thus met those of the company.